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Robert C. Griffin

Executive Director/Executive Vice President

USA Operations

Robert C. Griffin is a visionary leader with a distinguished career spanning over two decades in digital transformation, strategy, and operations. As General Manager of Microsoft’s Customer Success Organization, he specializes in aligning customer success strategies with Microsoft’s vision and client outcomes, with a focus on the Manufacturing industry.

Professional Experience

General Manager, Customer Success Organization
Microsoft – Redmond, WA
Robert oversees a team of five senior directors, 129 professionals, and over 550 matrixed program managers, architects, consultants, service managers, and engineers. He manages a $4.1 billion Digital Services, Cloud Revenue, Hardware, and Licenses portfolio. Leveraging his expertise in Vision and planning, Strategy and enablement, and Stakeholder Sponsorship, Robert fosters high-performing cultures centered on innovation, empathy, and impactful results.

Acquisition Strategy & Operations Leader
United States Air Force
With over 20 years of service in the U.S. Air Force, Robert led acquisition strategies and operations for portfolios exceeding $2.5 billion annually. He directed teams of 600 professionals across twelve business units, delivering mission-critical outcomes through strategic planning, workforce management, and operational excellence.

Franchise Owner
Primrose School – Spotsylvania, VA
As a franchise owner, Robert champions early education and fosters transformative environments that empower children, families, and educators to thrive. His leadership drives sustainable business growth and community impact.

Educational Background

Robert’s academic credentials and certifications reflect his commitment to continuous learning and innovation:

  • Bachelor of Science in Business Management, equipping him with strategic and operational expertise
  • Lean Six Sigma Black Belt, enhancing his ability to optimize processes and drive operational excellence
  • Multiple certifications in acquisition and cloud technologies, positioning him at the forefront of technological and strategic advancements

Professional Expertise

  • Visionary Leadership: Creates and executes transformative strategies that drive digital innovation and align organizational goals with client outcomes
  • Enterprise Operations Management: Manages multi-billion-dollar portfolios with precision, improving productivity and fostering sustainable growth
  • Team Development & Empowerment: Builds high-performing, inclusive cultures focused on clarity, empathy, and innovation
  • Strategic Planning & Execution: Aligns resources and initiatives to deliver mission-critical results across diverse industries

Professional Accomplishments

  • Spearheaded a $4.1 billion portfolio of services and solutions at Microsoft, driving innovation and customer success
  • Directed $2.5 billion in annual acquisitions for the U.S. Air Force, achieving strategic goals at scale
  • Fostered early education and community impact as a Primrose School franchise owner

Leadership Philosophy

Robert is guided by a belief in Servant and Situational Leadership. He focuses on empowering individuals and teams to achieve their full potential. His leadership approach emphasizes innovation, collaboration, and the importance of building meaningful relationships.

Personal Interests

Robert and his wife, Darlene, reside in Spotsylvania, Virginia, where they enjoy sport fishing, traveling, acts of kindness, and quality time with family and friends. He is passionate about mentoring others, advocating for community development, and inspiring positive changes in business and personal endeavors.

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